1946 - The beginning

In the North Yorkshire town of Skipton Tom and Joan Clarke created 'Clarke's Mattresses Limited' and so it all began

1948 - Clarke's Mattresses

Tom and Joan officially registered 'Clarke's Mattresses Limited 'and the Business continued to grow!

1949 - Growth

The company was thriving in producing high quality beds and demand eventually lead to operations being moved to Barnoldswick in 1949

1951 - Introducing Silentnight

Clarke's Mattresses had a name change in 1951 and Silentnight Limited was officially born!

1961 - The heart of Lancashire

Silentnight continued to grow at such a rapid rate that we moved to our current premises in 1961 and it's here we reside to this day!

1979 - Exhibition centre

With business continuing to grow the decision was made to extend the current showroom in Salterforth so we could showcase more of our products to the public

The 1980's - The UK;s number one bed brand

We cemented our position as the UK's number one bed brand and by 1986 we had created the 'Ultimate spring system' which was later renamed Miracoil

1986 - The UK's number one bed brand

We launched the 'Ultimate Spring System' - the first new spring system in the UK for over three decades. To demonstrate the ultimate spring system's unique no-roll together properties, we introduced our two new brand icons, Hippo & Duck.

90's - 2000's - Times are changing

A refreshed identity followed as the brand became more recognisable. New contemporary illustrations of Hippo and Duck were created and used across all marketing platforms.

2002 - Pillows talk

We introduced filled products into our range including pillows, duvets, toppers, mattress protectors and electric blankets. It is now estimated that 1 in 5 people in the UK sleep on a Silentnight pillow.

2004 - Innovation is key

2004 Saw us achieve Superbrand status for the very first time! It reiterated to the trade that Silentnight offered consumer choice, quality, comfort and support, whilst constantly innovating to produce the ultimate bed selecion.

2008 - Convenience is the word!

Continuing to brandch further out 'convenience' was becoming a strong word and in 2008 we launched Mattress Now which was our first ever rolled mattress.

2010 - American Idol

We launched more TV advertising this time sponsoring the hugely popular American Idol. This allowed us peak time slots on ITV2, once again projecting our brand to the nation!

2012 - Brand Unveiling our new brand identity

In 2012 our brand identity was updated to reflect our focus on quality and new product offerings. This came under our 'Quality sleep solutions for all the Family' as a brand you can trust.

2012 Fleet - Our new fleet

Following our rebrand our logo was redesigned to reflect a more contemporary and premium feel. We also updated our fleet of Silentnight trucks!

2012 Which? - Which? Best Buy

2012 was also the year of our very first Which? Award! The award represented our Mattress- Now zone 3 rolled mattress.

2012 Healthy Growth - Extending our ranges

Launching the new Healthy Growth collection. Our aim, to help kids sleep safe and sound.

2012 Pocket - Our premier pocket collection

In 2012, we launched the new Mirapocket offer. The stunning new Diamond collection, was first unveiled at the 2012 bed show.

2014 Geltex -The year of Geltex

A ground-breaking year as we introduced our new Geltex inside concept. A level of comfort never felt before!

2014 Dreams - Dreams Come True

We teamed up with Dreams Come True later that year for the London marathon. Two members of the Dreams Come True team ran in the Hippo and Duck suits to raise money!

2014 Cricket

With the company continuing to thrive we became official sponsors for Lancashire County Cricket Club!

2014 Cameron - David Cameron visits Barnoldswick

David Cameron visits the Barnoldswick factory and formally acknowledges our award winning apprenticeship programme. This generated and was ITV's lead new story of the day.

2014 Award - World Branding Award

Awarded Brand of the Year for the UK Furniture - Beds category at the prestigious 2014 World Branding Awards. We were among 69 brands from 25 countries.

2015 Achievements

Achievements was the key word for 2015. olympic gold medallist Jo Pavey became the face of our campaign designed around what you can achieve on a great night's sleep.

2015 - Our vision

2015 brought the launch of our company vision. Our focus under this vision was to offer market leading quality, first class customer service and continuous innovation.

2015 Customer service team

Our dedicated customer services team are on hand to help for every step of your purchase including and questions you may have on aftercare.

2015-2016 Awards

Our new and approved safe night's cot bed mattress was relaunched in 2015 and has won numerous awards in the nursery category

2016 Apprenticeships

Our industry recognised apprenticeship programme has generated over

2016 Superbrands

With quality, service and innovation being at the forefront of 2016 we have gained Superbrand status for the 11th year running!

2016 Which? Best Buy

Silentnight achieves two best buys in the 2016 review for Mattress-now 3 zone and our Mirapocket 1200.

2016 My Sleep Secrets

Our new consumer advertising campaign using real life consumer quotes to share their secret to a great night's sleep. It created a huge buzz in the national press and social media!

2016 Sleep Centres

In 2016 we launched our new Sleep Centre concept. Featuring our new Platinum collection and premium instore point of sale solution to showcase the best of Silentnight in independent retailers.

2016 Platinum

The stunning new Platinum collection, showcasing the best of Silentnight's core bed and mattress offer, exclusive to Silentnight Sleep Centres.

2016 Studio by Silentnight

Introducing Studio by Silentnight. Targeting younger style conscious consumers with contemporary beds and mattresses. Style and simplicity is at the heart of this offer.

2016 Anniversary - 70 years strong

To mark this major milestone, we have launched an exclusive Anniversary collection to celebrate 70 years of qualith and innovation. And not forgetting our limited edition anniversary hippo.

2016 TV advert - Our new TV advert

The secret to a great night's sleep for over 70 years.

2017 Campaign - Sleep your way

At silentnight, we understand the perfect night's sleep starts with choosing your perfect bed. That's why, whatever type of sleeper you are, there's a bed just right for you.

2017 New range - Signature launched

The Signature range is our most comprehensive yet. There is something for all sleeper types.

2017 More ranges - Upholstered bed frames & Sleep Sofa ranges